SACRAMENTO, CA. - More than 150 people were at Cesar Chavez Park Tuesday afternoon to support the #HereWeBuild campaign aimed at keeping the Kings in Sacramento.
SLIDESHOW: Fans rally for the Kings
The grassroots effort was started by radio personality Carmichael Dave through a simple Twitter message.
The campaign exploded into Kings fans pledging their own money to keep the Kings in the city and to help build the team a new arena.
As of Monday night, the campaign raised more than $500,000 in pledges according to organizers.
Greg Lukenbill, who first brought the Kings to Sacramento in 1985, believes there's a slim chance the team will stay.
"It's not over until it's over," Lukenbill said. "I don't blame the Maloofs. I don't blame the city. We need a higher level of interactive to get something done."
If the Kings leave, it will affect the city and region.
"It's a little setback for the region and from a legacy standpoint where you'd like to leave the place a little better than you found it. It's really a step back for all of us," Lukenbill said.
While some argue the Kings have one foot out the door, some Kings fans are holding out hope.
"Well, the planets may align the other way, we're hoping," Christine Reckord said.
"We got to hold out hope," Kevin Reckord said.
"It's kind of a last ditch effort," Dennis Wood said. "But it's never over until it's over."
Joe and Gavin Maloof, owners of the NBA team, were not at the rally, though there was talk that Joe Maloof might show up.
After the rally, dozens of Kings supporters walked over to the Sacramento City Council meeting underway. However, none of them spoke during public comment.
Mayor Kevin Johnson was visibly absent. A call to his office was not returned.
The Kings owners have until April 18 to file relocation plans with the NBA.